Table of Contents
The rationale behind
the study
Introduction
Green recruitment practices have
become the important aspect in contemporary organizational strategies
particularly to context of the United Kingdom. There has been a growing
recognition of the need for businesses to get environmentally sustainable
practices, not only to mitigate their ecological footprint but also to improve
their competitive positioning in the market (Muisyo et al., 2022). However, it
is a fact that there is a growing need to have sustainability for recruitment
domain.
There is a gap in the existing
literature that has specific impacts of green hiring initiatives on job search
dynamics and employer branding strategies. This gap in this research highlights
the importance to have the further understanding for green hiring initiatives
influence candidate perceptions and employer or organizational reputation. It
is essential to understand this for businesses looking to attract top talent
and differentiate themselves in a competitive job market.
Since investigating the effects
of green hiring initiatives on candidate behavior and organizational outcomes
is important and also companies can better tailor their recruitment strategies
to be with their sustainability goals. This research can also shed light on the
potential benefits for having the link with environmental practices in HR
practices beyond compliance instead there should be proper strategies.
Background of the Study
The concept of green recruitment
is the integration of strategies and initiatives which aim in promoting
environmental sustainability for talent acquisition process has gained
increasing attention to have a better organizational contexts (Puncheva-Michelotti,
Hudson & Jin, 2018). These initiatives have different practices starting
from the adoption of eco-friendly technologies for recruitment processes to the
implementation of sustainability-focused employer branding campaigns.
Organizations for different
industries in the UK have started to recognize the strategic importance while
incorporating green principles because sustainbility has the great importance
to consider for the employees to work in an effective work place. Research will
definitely have potential benefits for green recruitment practices. For
instance, Khan and Muktar (2020) found that green recruitment have the positive
impact on job and attractive for students with organizational attractiveness
having this relationship. Alshaabani, Naz, and Rudnák (2021) demonstrated the
impact of green HR practices on green work engagement where there are renewable
energy departments that give the importance of environmental initiatives for
fostering employee commitment.
Adriana et al. (2020) studied to
have role of green HRM practices in promoting employee green behavior at
workplace in any of the organisation to have sustainability-focused HR
strategies. However major work has been done but still notable gap in the literature
regarding the direct implications of green recruitment practices for job
seekers' perceptions and organizational brand image.
While existing studies have shed
for understanding relationship between green HRM practices and organizational
outcomes such as employee engagement and environmental sustainability (Jehan et
al., 2020; Mukherjee et al., 2020), few have specifically focused on the impact
of green recruitment on job seeker idea or their hope to have the better
environment at workplace and organizational attractiveness.
Thus, there is a need for
comprehensive research that examines the specific effects of green recruitment
initiatives on job search dynamics and employer brand image in the UK context.
The research is important and it can provide important understanding for
effectiveness of green recruitment strategies in attracting talent and improve
organizational sustainability efforts. Such research can inform organizational
practices by identifying key factors that contribute to the success of green
recruitment to promote the better environment at the workplace.
Significance of the Study
The research is based on
understanding the gap to have significant implications for both theoretical
understanding and practical application for Human Resource Management and
employer branding. There is a relationship between green recruitment practices,
job search dynamics and employer brand perception since this study is based to
contribute information to the existing body of literature on sustainability in
HRM (Muisyo et al., 2022).
The findings of this research
endeavor are poised to offer practical guidance to organizations in the UK
based on leverage green recruitment strategies to attract top talent and
improving their environmental credibility for prospective employees so that
they can confidently work in the organisation.
Besides understanding the impact
of green recruitment practices on employer branding can help organizations to
analyze and review HR strategies with their sustainability goals since it ultimately
leading to a more attractive and competitive employer image. This study aims to
bridge the gap between environmental initiatives and human resource management.
Also it is providing a comprehensive understanding of how organizations can
ensure or obtain sustainability in their recruitment processes effectively.
The rationale behind the study
Green recruitment is also known
as eco-friendly or sustainable recruitment and refers to the practice of
integrating environmental sustainability principles to the talent acquisition
process in organizations (Muisyo et al., 2022). This approach encompasses
various strategies aimed at promoting environmentally responsible practices
such as reducing carbon emissions, conserving natural resource and minimizing waste
generation.
Green recruitment is actually a
response to growing concerns about climate change and environmental
degradation, reflecting a broader societal shift towards sustainability in
business operations (Puncheva-Michelotti, Hudson & Jin, 2018). Green recruitment is being asked to be part
of organizational context in the today's world and it is driven by increasing
awareness of the need for businesses to go for environmentally conscious
practices. Organizations in different industries are recognizing the strategic
importance of incorporating green principles in their recruitment strategies to
have sustainability goals and enhance their environmental credibility.
Green recruitment initiatives
encompass range of activities including promoting energy-efficient products,
implementing waste management programs and support renewable energy projects. Previous
studies have examined different aspects for recruitment practices and employer
branding and it has the value for factors influencing job seekers' perceptions
and organizational attractiveness. However, there remains a notable gap in the
literature regarding the direct relationship between green hiring initiatives
and their impact on job search dynamics and employer brand perception (Muisyo
et al., 2022).
Some studies have explored the
effects of environmental sustainability on organizational attractiveness and
employee engagement but also few have specifically focused on the influence of
green recruitment practices so that they can attract job seekers.
Research Gap Identification
The specific research gap
identified for literature is lack of comprehensive studies on the direct
influence of green recruitment practices on job search dynamics and employer
branding in the UK. No doubt, there is an increasing importance of
sustainability in recruitment process to attract the employees so that they can
become part of the organisation. There is limited empirical evidence to have
effectiveness of green hiring initiatives in attracting job seekers and
enhancing the employer brand image which is important to consider.
Moreover, existing studies
predominantly focus on broader organizational sustainability practices rather
than specifically examining the impact of green recruitment strategies for
talent acquisition and organsiations will have the branding. The statistical
data provided online over Office for National Statistics ONS and it highlights
the significant growth for green jobs across the UK between 2015 and 2020. The
number of full-time equivalent FTE green jobs increased by nearly 4% thus
reaching peak of over 545,000 in 2018 (Office for National Statistics, 2024).
This growth gives increasing
importance of sustainability in the labor market and analyzing need for
organizations to prioritize environmentally responsible recruitment practices,
which will increase their reputation. However, the prevalence of green jobs is
there, but there is a paucity of research examining the specific influence of
green recruitment initiatives on job seekers' perceptions and organizational
branding in the UK context.
Research Questions
1.
How do green recruitment practices, such as promoting
energy-efficient products and waste management initiatives, inpact on job
seekers for their perceptions of organizational attractiveness in the UK?
2.
What is the impact of green hiring initiatives on job
search dynamics, including applicant attraction and motivation in the UK labor
market?
3.
How do green recruitment strategies contribute to
improve employer brand image and reputation in organizations operating in the
UK?
Research Objectives
1.
To investigate the relationship between specific green
recruitment practices, such as energy-efficient product promotion and waste
management initiative and job seekers' perceptions of organizational attractiveness
in the UK.
2.
To examine the effects of green hiring initiatives on
job search dynamics, including applicant attraction and motivation in the UK
labor market.
3.
To assess the contribution of green recruitment
strategies to improve employer brand image and reputation for organizations
operating in the UK.
Methodology
The methodology for the research
is based on using the primary data through questionnaire. As a result, the
analysis will be done using SPSS regression analysis. Moreover, to check the responses
authenticity, the analysis will check reliability of the questionnaire
responses through Cronbach alpha value to be more than 0.7. For the research,
around 200 respondents will be approached in order to get the adequate number
of respondents. The data will be collected using both online and on-site
respondents particularly from those who have experience doing the job with
satisfied or unsatisfied experience. For the research, personal information
will not be as required and if revealed by any participant, it will be kept
confidential to maintain ethical consideration.
References
Jamal, T., Zahid, M., Martins, J. M., Mata, M. N., Rahman, H.
U., & Mata, P. N. (2021). Perceived green human resource management
practices and corporate sustainability: Multigroup analysis and major
industries perspectives. Sustainability, 13(6), 3045.
https://www.mdpi.com/2071-1050/13/6/3045
Ajadi, T. H., Adewumi, S. A., & Ntshangase, B. A. (2022).
Green Recruitment Practices and Employees’ Green Behaviour in the eThekwini
Municipality of South Africa. International Journal of Social Science
Research and Review, 5(6), 290-304.
https://www.ijssrr.com/journal/article/download/322/323
Malik, S. Y., Cao, Y., Mughal, Y. H., Kundi, G. M., Mughal,
M. H., & Ramayah, T. (2020). Pathways towards sustainability in
organizations: Empirical evidence on the role of green human resource management
practices and green intellectual capital. Sustainability, 12(8),
3228.
https://www.mdpi.com/2071-1050/12/8/3228
Khan, M. H., & Noorizwan Muktar, S. (2020). Mediating
role of organizational attractiveness on the relationship between green
recruitment and job pursuit intention among students of Universiti Teknologi
Malaysia. Cogent Business & Management, 7(1),
1832811.
https://www.tandfonline.com/doi/pdf/10.1080/23311975.2020.1832811
Alshaabani, A., Naz, F., & Rudnák, I. (2021). Impact of
green human resources practices on green work engagement in the renewable
energy departments. International Business Research, 14(6),
44.
https://www.researchgate.net/profile/Ayman-Alshaabani/publication/351515591_Impact_of_Green_Human_Resources_Practices_on_Green_Work_Engagement_in_the_Renewable_Energy_Departments/links/609bb1e3a6fdccc3ce6c7b49/Impact-of-Green-Human-Resources-Practices-on-Green-Work-Engagement-in-the-Renewable-Energy-Departments.pdf
Adriana, L. T. D., Fahira, K. T., Nailissa’adah, M., & El
Maula, H. (2020, May). A review the important of green human resource
management practices toward employee green behaviour in organization. In Journal
of international conference proceedings (Vol. 3, No. 1, pp. 124-135).
http://ejournal.aibpmjournals.com/index.php/JICP/article/download/787/752
Jehan, Y., Hussai, D., Batool, M., & Imran, M. (2020).
Effect of green human resource management practices on environmental
sustainability. International Journal of Human Capital in Urban
Management, 5(2). https://www.sid.ir/FileServer/JE/51021920200206.pdf
Mukherjee, S., Bhattacharjee, S., Paul, N., & Banerjee,
U. (2020). Assessing green human resource management practices in higher
educational institute. TEST Engineering & Management, 82.
https://osf.io/v9kgr/download
Table of Contents
Importance of Green Recruitment in UK
Research Questions and Objectives
Definition and Components of Green Recruitment Practices
Theoretical Perspectives on Organizational Attractiveness
and Employer Branding
Job Search Dynamics and Applicant Attraction Theories
Green Recruitment Practices and Organizational
Attractiveness
Impact of Energy-efficient Product Promotion
Influence of Waste Management Initiatives
Green Hiring Initiatives and Job Search Dynamics
Applicant Attraction Mechanisms
Motivation Factors in Green Recruitment
Green Recruitment Strategies and Employer Brand Image
Employer Branding in Context of Sustainability
Case Studies and Examples of Successful Green Employer
Branding
Empirical Studies on Green Recruitment Practices in UK
Identification of Research Gaps
Conclusion and Future Directions
Implications for Theory and Practice
Recommendations for Future Research
Introduction
Green recruitment methods refer
to a range of strategy and programs that companies use to draw in and keep
talent that cares for the environment. According to Malik et al. (2020), some
examples of these activities are marketing energy-efficient goods, have waste
management plans in action, and integrating sustainability in hiring process.
To attract environmentally conscious applicants, companies should, for example
highlight inir job ads and recruitment materials their dedication for
environmental sustainability (Adjei-Bamfo et al., 2020).
Importance of Green Recruitment in UK
Growing awareness of
environmental issues and sustainability concerns has led in major increase in
importance of green recruitment in United Kingdom. Companies under pressure to
implement environmentally conscious practices in order to satisfy stakeholders
such as consumers, worker and investors as well as to comply to legislation
(Malik et al., 2020). According to Adjei-Bamfo et al. (2020), green recruitment
permits firms to better match their values with those of prospective workers
who place high priority on environmental sustainability.
Source: green recruitment in UK from (Office for National Statistics, 2023).
There has been an increasing
focus in recent years on the value of green jobs and sustainable work practices
in UK. Data show that employment in green jobs has increased significantly;
projections predict that there will be actually more than 526,000 full-time
equivalents FTE for 2020 up from 507,000 FTE in 2015 (Office for National
Statistics, 2023). Even still just 25% of working individuals in the UK said
that any portion to their employment is "green job," and only 4% said
that the majority of their work involves green initiatives. Regional and gender
differences were also apparent, to workers in Scotland and Wales more likely to
characterize any aspect of their jobs as green than those in other countries
and working men more likely than women to do so in UK (Office for National
Statistics, 2023).
Further just three industries electricity,
manufacturing, and transportation accounted for over 61% of all UK greenhouse
gas GHG emissions for 2021 despite employing only 15% of the workforce (Office
for National Statistics, 2023).This is in contrast to nearly half of UK
employees who worked in industries that accounted for less than 1% of GHG
emissions in the country. These numbers highlight the need in more
investigation into the dynamics of green hiring practices across various sectors
and geographical areas in order to comprehend how businesses can successfully
incorporate sustainability in their hiring practices in order to solve environmental
issues and advancing greener economy.
Research Gap Identification
Although green recruitment
techniques are becoming more and more important since there is a noticeable
lack of information for literature for how they affect the dynamics of job
searches and employer branding in UK. There is little empirical data on the
value of green employment programs in luring candidates and boost employer
brand image; most research to date has been on more general organizational
sustainability practices (Malik et al., 2020; Adjei-Bamfo et al., 2020). In
order to close this knowledge gap and shed light for precise effects of green recruitment
practices on job seekers' attitudes and organisational branding in UK, more
study is required.
Research Questions and Objectives
1.
How do green recruitment practices, such as promoting
energy-efficient products and waste management initiatives, impact job seekers'
perceptions of organizational attractiveness in UK?
2.
What is the impact of green hiring initiatives on job
search dynamics, including applicant attraction and motivation in UK labor
market?
3.
How do green recruitment strategies contribute to
improving employer brand image and reputation in organizations operating in UK?
Conceptual Framework
Definition and Components of Green Recruitment Practices
Green recruitment methods are a
collection for strategy and programs designed to incorporate the ideas of
environmental sustainability to hiring process. These strategies might involve have
waste management plans in place, supporting energy-efficient good and have
environmental principles in recruitment materials and job postings (Jamal et
al., 2021). In addition to drawing in applicants who care for the environment,
green recruitment entails matching corporate principles in sustainability
objectives all along the way (Shah & Soomro, 2023).
Theoretical Perspectives on Organizational Attractiveness and
Employer Branding
In context of green recruitment,
theoretical frameworks like the Resource-Based View RBV and Social Exchange
Theory SET provide light on the ideas of organizational attractiveness and
employer branding. According to RBV, businesses may getting competitive edge in
utilizing their special assets such as their dedication to environmental
sustainability thus to draw and keep personnel (Jamal et al., 2021). Conversely
SET asserts that people are driven to participate in actions that result in
advantages and incentive including working for companies that have strong
environmental mission and favorable employer brand (Shah & Soomro, 2023).
Job Search Dynamics and Applicant Attraction Theories
Theories of applicant attraction
and job search dynamics provide understanding for how people approach the job
market and choosing amongst possible employment prospects. According to the
Theory of Planned action TPB people attitudes, subjective standard and
perceived behavioral control all have an impact on their intentions to engage
in an action actually such looking for a job (Shoaib et al., 2021). Job seekers
may be more likely to explore possibilities to companies that share their
values and providing appealing green recruitment practices in context of green
recruitment (Jamal et al., 2021).
The link between corporate
sustainability and green human resource management practices as well as their
impact to organizational innovation and behavior, have all been studied in
past. Research indicates that GHRM practices like eco-friendly policies and
training program can boost company commitment and environmental performance
(Shoaib et al., 2021). Also it is about demonstrating commitment to environmental
sustainability since GHRM practices have been shown to be important in
developing green corporate culture and promote employer branding (Shah &
Soomro, 2023).
Green Recruitment Practices and Organizational Attractiveness
Impact of Energy-efficient Product Promotion
·
Consumer
Perception and Organizational Image
The importance of green human
resource management strategies for improving organizational environmental
sustainability is highlighted by research by Jehan et al. (2020). Customers see
companies more positively that integrate sustainability in operations and
promoting energy-efficient products. An organization reputation and general
image as an environmentally conscious institution are improved to favorable customer
impression of its environmental activities. The favorable correlation between
environmental sustainability and job seekers' evaluations of corporate
attractiveness may have an impact.
·
Application
to Job Seekers' Perceptions
According to Shoaib et al.
(2021), job searchers are assessing possible employers based more and more for
their environmental commitments. Job seekers who care for the environment find
companies that actively promote energy-efficient goods and showing commitment
to sustainability more appealing. The congruence of firm eco-friendly endeavors
to environmental principles of job searchers amplifies the appeal of the
organization and might impact their choice to seek employment to such
enterprises.
Influence of Waste Management Initiatives
·
Environmental
Consciousness and Organizational Appeal
Initiatives related to waste
management are very important in determining how environmentally conscious and
better firm is. Islam et al. (2020) address the obstacles to and potential
solutions for integrating waste management and other green HRM practices in
Bangladesh ready-made clothing sector. Businesses that put an emphasis on
recycling, trash minimization and appropriate disposal techniques show that
they care in sustainability of the environment. By demonstrating proactive
attitude to determining environmental problems such activities not only improve
organizational appeal but also help for limiting environmental impact.
·
Linkages
to Job Seekers' Attraction to Green Employers
The focus that corporations have
on waste management programs may appeal to job searchers who place a high value
for working for environmentally conscious companies. Companies that actively
manage their trash and showing commitment to sustainability are likely to draw
in job candidates. When an enterprise waste management policies and the
environmental values of job searchers coincide, the organization becomes more
appealing to employer of choice (Jehan et al., 2020). The organization image as
being environmentally conscious is strengthened by this alignment might also
affect job seekers' decisions to interact in it throughout their job hunt.
Green Hiring Initiatives and Job Search Dynamics
Applicant Attraction Mechanisms
·
Green Job
Market Trends and Statistics
Islam et al.'s 2020 study
examines the difficulties and potential solution for implementing green HRM
techniques in Bangladesh ready-to-wear sector. This study underlines the
growing need for environmentally conscious behaviors in workforce and
illuminates the growing significance of green efforts for enterprises. Green
jobs are becoming more and more popular as job seekers are drawn to companies
that value sustainability. To successfully navigate the changing environment of
sustainable employment, businesses and job seekers alike must having solid
understanding of the trends and data pertaining in the green job market.
·
Motivations
for Job Seekers to Pursue Green Opportunities
Malik et al. (2021) investigate
the connection between sustainable performance, green human resource management
and corporate social responsibility. According to their results, number of
variables such as a sense of environmental responsibility, desire for support
sustainable development and personal beliefs, encourage job searchers to
explore green job. Candidates that placing high priority on environmental
issues are more likely to be drawn to companies that have strong commitment to
green projects. In order to effectively attract and retain environmentally conscientious
personnel thus firms must having thorough understanding of these reasons.
Motivation Factors in Green Recruitment
·
Intrinsic
and Extrinsic Motivators for Green Job Seekers
Alghamdi (2021) investigates how
employee behavior and performance are affected in green HR strategies. For
those looking for green jobs since survey reveals both internal and external
motivators. A desire to have beneficial influence on the environment, ethical
issues, and personal beliefs are examples of basic motivators. Financial incentives,
prospects for job growth and acknowledgement for environmental initiatives are
examples of extrinsic motivators. To successfully adapt their recruitment strategy
and attract the right personnel, firms must having thorough understanding to wide-ranging
incentives that drive job applicants who are green.
·
Impact on
Job Search Behavior and Decision-making
The existence of green
employment programs may have a big influence on how job searchers conduct their
searches and make decisions. Individuals seek employment who place high
importance on environmental sustainability are inclined to actively seek out
companies that have green initiatives and giving priority to green job openings
throughout their job hunt. Also job seekers' decisions to apply for positions
and accept employment offers may be influenced by their impression of an
organization's environmental responsibility. Thus it is important for firms to
comprehend how green recruitment strategies affect the behavior of job seekers
in order to effectively attract and retaining environmentally conscious
personnel.
Green Recruitment Strategies and Employer Brand Image
Employer Branding in Context of Sustainability
·
Importance
of Corporate Social Responsibility CSR for Branding
Employer branding is greatly
influenced by corporate social responsibility particularly when it comes for
sustainability. The importance of CSR activities, such as green HRM practices
thus for improving organizational performance and reputation is highlighted by
research by Malik et al. (2021). Customers and workers in particular actually
have more positive perception of companies that actively participate to
corporate social responsibility especially when it comes to environmental
sustainability. These companies are viewed as socially conscious and
environmentally conscious improving their employer brand image.
·
Perceived
Organizational Support for Environmental Values
In context of sustainability,
employer branding depends critically for how much people believe their organizations
promote environmental ideals. Companies that show in their actions and policies
that they are committed to environmental sustainability are attracting growing
number of employees and job seekers. According to research by Alghamdi (2021),
employee behavior and performance are positively impacted by perceived
corporate support in environmental principles. Employers enhance their employer
brand image when they actively support green projects and placing high priority
on environmental sustainability. This shows prospective employees and workers
that the company shares their values.
Case Studies and Examples of Successful Green Employer
Branding
·
Companies
with Strong Environmental Branding Strategies
Many businesses have used green
employer branding techniques to attract people and improving their image.
Businesses such as Interface and Patagonia, for instance have centered their
brand identities on environmental responsibility and sustainability. Renowned
outdoor apparel company Patagonia is well known in its dedication to
sustainable business methods and environmental advocacy. In a similar way
Interface multinational flooring producer has introduced cutting-edge
sustainability programs including Mission Zero seeks to eradicate adverse
environmental effects by 2020. These businesses show how to successfully
integrate environmental sustainability for company principles and are prime
examples of green employer branding.
·
Effects
on Organizational Reputation and Stakeholder Perception
Effective green employer
branding strategy have significant impact for stakeholder perception and
company reputation. Alghamdi's (2021) research demonstrates how adopting green
HR practices may improve an organization reputation and stakeholder perception.
Presumed to be socially and ecologically sensitive and hence these
organizations draw not just top talent but also devoted patrons and
enthusiastic investors. Organizations may stand out from the competition,
obtaining competitive edge and improve their reputation as ethical and
ecologically conscious businesses by develop strong green employer brand.
Empirical Studies on Green Recruitment Practices in UK
Review of Existing Literature
·
Key
Findings from Previous Research
Numerous significant conclusions
have come from studies on green hiring practices. For example via
pro-environment behavior, green human resource management practices in IT
sector are favorably connected with environmental performance (Ojo et al.,
2022). In 2022, Ercantan and Eyupoglu conducted study for impact of green HRM
practices on workers' engagement in environmentally conscious behavior.
Specifically they examined the influence of corporate activities for
environmental behaviors of potential employees, notably university students. Also
Yusoff et al. (2020) examined the relationship between environmentally friendly
HRM practices and hotel sector environmental performance highlighting the need in
implementing eco-friendly practices to improve sustainability results.
·
Strengths
and Limitations of Previous Studies
Empirical proof of the
beneficial effects of green HRM practices on environmental performance and
pro-environment behavior for variety of industries is one of the earlier
research strengths. The processes via which organizational actions affect
environmental consequences are better understood thanks to these
investigations. The use of self-reported data, possible biases in sample
selection and the absence for longitudinal study designs for evaluate long-term
impact are some potential drawbacks.
Identification of Research Gaps
·
Areas
with Limited or Contradictory Evidence
Even with the body of research
on green HRM practices since there are still several areas with scant or
conflicting data. For instance research has looked at how green HRM practices
affect environmental performance for particular industries like hospitality and
information technology but there isn't much thorough study on how these
practices directly affect the dynamics of job searches and employer branding in
UK. Also because methods, sample characteristic and contextual variables might
change throughout research, results may not always agree.
·
Opportunities
for Further Exploration and Analysis
There is need for more
investigation and examination in a number for green hiring research domains. Future
research might look for precise effects of green recruitment campaigns on how
job seekers view the attractiveness of their employers, why they pursue green
possibilities and how they make decisions. Also to evaluate the long-term
impacts of green HRM practices on organizational results and environmental
performance, longitudinal study approaches might be used. Additionally
comparative research between other sectors and geographical area may shed light
for findings' generalizability and the efficacy of green hiring practices in a
range of settings including the UK.
Conclusion and Future Directions
Summary of Key Findings
Numerous important results have
been brought to light by research on green hiring practices. Research has
indicated that the implementation of green human resource management methods
has a favorable effect for environmental performance and pro-environment
behavior for number of industries including the hotel industry, academic setting
and the information technology sector. The significance of corporate actions in
promoting environmental sustainability and encourage individuals to adopt green
habits is highlighted for these findings.
Implications for Theory and Practice
The results of studies on
environmentally friendly hiring procedures have significant ramifications in
both theory and practice. These studies add to our theoretical knowledge of the
mechanisms to which human behavior and environmental consequences are
influenced by organizational actions. Also they shed light on how HRM
procedures support organizational environmental sustainability. Practically
speaking results emphasize how critical it is to implement green HRM practices
in order to improve environmental performance and drawing talent that cares for
the environment.
Recommendations for Future Research
Future study possibilities remain
despite the advances gained for understanding green recruitment strategies.
Future research might concentrate on analyzing the precise impact of green recruitment
campaigns for job seekers' opinions of how appealing company is, why they are
motivated to pursue green chance and how they make decisions in UK. To evaluate
the long-term impacts of green HRM practices on organizational results and
environmental performance, longitudinal study approaches may be utilized. Also
comparative studies conducted in other industries and geographical areas will
understand generalizability of findings and efficacy in green recruitment strategy
to various settings.
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